Survey effect of big data on performance improvement and the role of knowledge management in banking industry

Nowadays, information is important in our lives and production of a large amount of information in various fields has turned the present into the age of information, and teaching information literacy is the most important way to transfer the necessary skills in empowering people in the society to live in an information society. The current research aims to investigate the effects of information literacy on job performance with an emphasis on the role of knowledge management among bank employees. Considering that the current research aims to describe a specific condition or phenomenon, therefore, in terms of its nature and method, it is a descriptive-survey type of research, and from the point of view of the goal, it is considered as an applied research. Since it seeks to examine the relationship between two variables, it is considered a type of correlational research based on the structural equation modeling method. In terms of time and execution, it is considered a cross-sectional study. The measuring tool of this research is a questionnaire that has been distributed among bank employees. The data obtained from the questionnaire in two parts of descriptive and inferential statistics were analyzed using social science statistical software. The results obtained from this study showed that based on the linear regression findings, all the hypotheses of the research have been confirmed and therefore it can be said, investigating the impact of big data on performance improvement with emphasis on the role of knowledge management in the banking industry is effective.